- Brand identity
- Website
- Product design language
- Marketing and events
Alviere is a small startup. The rebrand lets it show up the way it needs to: technology-forward, established, and a leader in its industry with a fully formed team behind it.
I rebuilt Alviere's brand from the ground up, positioning the company as a trusted, modern leader in embedded finance.
Alviere lets businesses offer banking, payments, card issuance and currency exchange through a single integration. I own the brand and creative vision across brand strategy, product design and marketing, and lead the product design team.
A colour for every capability.
Five products, five colours, one black ground. The system lets a complex platform read at a glance, from the homepage to a trade-show wall.
Cards
Transfers
& Web3
Show the product, not a diagram of it.
Each industry gets real interface pieces instead of stock photography: a balance, a card, a points total.


A product you can’t photograph.
Banking, cards and payments have no physical shape, so we gave them one. The brand film sets the tone in type and colour, and each capability gets its own short film built from the same phones, cards and dotted lines.
The same story at 390 pixels.



Team
- Douglas LemonCreative lead
- Miguel BanhudoArt Director
- João AbreuSenior Designer